What Every Man Should Know About Online Fashion Shopping

Online fashion shopping is growing in popularity because of its ease and convenience. The greatest thing about it is you do not have to leave the comfort of your home. You can browse through selections and purchase items just by clicking on buttons. In some cases, online retailers carry more items than actual outlets. These are just a few reasons why more consumers are shifting to this alternative.

You will find many retailers offering different kinds of clothes. Although this is the case, not all provide consumers with quality goods. Be aware of this while you shop for items to add to your collection. Here are a few tips to keep in mind before you shop. Look for these the next time you shop for mens clothing online.

Fresh looks and extensive collections

Do your shopping with retailers offering the latest trends. The world of fashion is constantly changing and only a few can keep up. Keep yourself updated about what’s in style and what’s not, and apply this knowledge when shopping. Buy from retailers featuring the latest seasonal collections to ensure your wardrobe is up to date.

The complete look – pants, shirts, and the right accessories

Do not waste your time on places selling only tops or the opposite. This will make it difficult for you to mix and match pieces. Online shops offering the whole package make it easier for you to determine which pieces go well with which. It is best to go with those offering you a one-stop shopping trip.

Reasonable prices

Men’s clothing may be more expensive than women’s most of the time, but this does not mean you should buy the first thing you find. Make sure you get value for your money. You can spend a little more on a clothing staple such as a classic shirt. You can use this for many occasions, and getting a product that will last a long time is worth the extra bucks. Look for bargains if you want to buy statement and signature pieces.

Expect to spend a little more for things like suits. This is the most elegant piece you will have in your wardrobe and it is important you select carefully. Quality is important. It should have the right cut and colour, and be made of the right fabric as well.

Style recommendations

The truth is that only a select few men know how to dress themselves – and dress well, at that. One handy tool to look out for is style suggestions. This is where they feature a particular look on a model and list down the items completing the ensemble. For pieces not parts of a ‘complete look,’ seek ideas and suggestions of what to buy it with. This tool will come in handy for those who have difficulty mixing and matching different items. Professional stylists put these looks together and buying the total package will ensure you look your best.

Detailed sizing charts

The biggest downside of online fashion shopping is not being able to try on the clothes before purchasing. Detailed sizing charts are the solution to this problem. This important tool will help you figure out which fits suit your body type. It will make shopping for mens clothing online a more pleasant and fulfilling experience.

SEO Strategies – The Truth About Search Engine Optimization

The Importance of Being Online

Did You Know? Right now, over 81% of people first search online before making a purchase vs using yellow pages, newspapers, traditional "offline" methods.

Did You Also Know? – 60% of traffic that comes to the websites is from searches-From people typing in what they are looking for in Google, Yahoo & MSN / Bing. Now, if your website is not on the first page of the search engine results, then unfortunately you are now. So knowing that, I am sure you would like to know how to achieve first page search results … and it begins with proper SEO strategies.

Let's get started!

First things first!

"A little bit of information is a dangerous thing"

Well the same holds true for too much information when it comes to SEO or Search Engine Optimization. When you are taught how to drive, was it necessary for you to have an understanding of the combustion engine, correct valve timing or be able to rebuild a transmission?

Of course not!

You simply needed the facts of getting your car going safely and smoothly down the road to your destination. Otherwise you will never get out of the driveway or be too overwhelmed and never learn to drive … never achieving your desired results.

Marketing Lesson # 1 "You can not steer a parked car!"

Unfortunately there is a lot of miss information that seems to be right in line with what people are trying to sell you online today. Imagine that?
The three reasons for this are simple:

1. SEO Companies, Gurus and Consultants want you to believe that only their big brains, experience and magic wands can make your site optimized and that little old you has NO chance, so do not bother and pay us lots of money.

2. Pretend Gurus and Consultants learn a few tricks and sell their wares unscrupulously all over the web for cheap leaving you with a crappy e-book and no results.

3. Lastly, there are the true webmasters out there who take on-Page optimization well beyond where it needs to go. (in my humble & profitable opinion) If you do not believe me, go ahead and buy one of those 200 page e-books that expect you to have degree from MIT and a full working knowledge of website coding. I would rather eat glass … I know this because I have read one of these, but dozens before seeing the light.

In other words, they tend to try and paint the Mona Lisa within every site but forget to invite anyone to the museum. IE All tech and no marketing. Remember, we did talk about the importance of getting the car moving did not we?

Dispelling the Myths of Search Engine Optimization

  • PPC or paid advertising is much cheaper and faster. WRONG. Paid advertising is only as good as long as you are paying for it, where On-Page optimization is a onetime set up. Natural Search Traffic is still 60% of all traffic & you will pay more per click in advertising if your site is NOT optimized.
  • SEO results take months, if not years, to achieve. WRONG. In fact, you can expect immediate results within a few days. Nobody has the time or patience to wait these days …
  • Optimal SEO results can only be achieved by an SEO expert. WRONG. No technical knowledge or SEO expertise is needed to achieve major success when you use the right SEO Strategies.
  • Hundreds of links are needed before I can start to see significant results. WRONG. Have you ever heard the saying, "Work smarter, not harder"? You can maximize your results with very little linking.
  • The Google algorithm is complicated and takes over 100 factors into consideration. It's impossible to achieve maximum SEO results without targeting them all. WRONG. There are key areas that have the greatest bearing and weighting over search engine results. In fact, these key areas make up the majority of the search algorithm.
  • SEO software yields the best results. WRONG. Simply put, if you know the key areas to target, you'll outperform any SEO program EVERY time. It's not a complicated process if you know what you're doing. (famous last words)

What is SEO All About Then?

All right, you've been patient. Here are the essentials of what you need to know about WHAT Search Engine Optimization is all about and then I'll get to the "HOW TO's" in just a minute. Let's walk before sprinting into uncharted territory.

OK so here's you first curve ball … there are two kinds of Search Engine Optimization! What? Who knew? Well I did and now so do you.

There is "ON PAGE" SEO and "OFF PAGE" SEO.

On-Page SEO is the method of configuring your website's size, layout, text, photos and videos so that they are easy to find by the search engines when someone is searching for them online.

Off-Page SEO happens outside of the website. It is the method of distributing valuable and relevant content about your products and services onto the internet in the form of blog posts, videos, articles, forums, podcasts, etc. that all point back to your website to help raise its rank in the search engines as well as drive traffic.

Now there is a middle man (more like a Judge) in the process and that is the search engines themselves like Google, Yahoo & Bing / MSN. They go around creeping and crawling around the internet and index or rank your website based on their own formulas known as algorithms.

No one knows the exact formulas (except those web geeks at Google, but they're not talking) but we have established some definite Do's & Don'ts when it comes to optimizing your website. The other thing to understand is that the Google's & Yahoo's use both On-Page & Off-Page optimization when ranking your website. For now, we'll concentrate on the on-site SEO which is the foundation for all other web marketing anyway.

Even paid web traffic from ads will cost you less with an optimized website because the search engines will reward you for playing by their rules … And simply the one theme that governs the rules of the search engines is to protect the consumer.

The Search Engines primary job is to bring the most RELEVANT results (websites, videos, articles, etc.) to the consumer or person doing the search based on the search term they type in. For example: If you were to search for "Snake Poison Antidote" on Google, you would be less than pleased and understandably angry if it folded up websites on snakeskin handbags and boots. You get the idea.

Getting Started with SEO Strategies

1. KEYWORDS : Prior to the SEO (or the process of correctly placing the right search engine friendly elements on your site) Optimization really begins with understanding the search terms people are using to look for products and services in the first place. These search terms are commonly known as "Keywords". Proper Keyword research is where most people (even seasoned marketers) fail before they even get started. Fortunately there are plenty of free and paid tools you can be using in no time to pick out the best terms to optimize your site with.

2. PLACEMENT : After you have thoroughly done your keyword research, it is time to strategically place them in all the elements * of your site (Header, Title, Description, Meta Tags, Navigation Links, Images, H1, H2, H3 tags, Alt Tags, Body etc.) to effectively have Google and the others to index or take account of all of them to be able to rank your site's relevancy for those keywords.

* Note: All of these "elements" are simply fields easily accessible to fill in on most commonly used website platforms.

Ok, that's it!

It can not be.

Yes it can! Sort of …

Like I said there are many geekier aspects of on-page optimization which includes things like which type of site structures to use, frames, types of scripts, etc. However, with the advancement of template driven and WYSIWYG * sites, many of these aspects are already pre-coded for optimization or ease of readability for those Search Engines out there doing their creeping and crawling thing … also known as indexing.

* WYSIWYG (What You See Is What You Get) – An interface that provides the user with the ability to point and click to insert objects, images & text into most sites today.

So with Keyword Research and proper Placement in your site are the broad strokes of On-Page Search Engine Optimization. However, "How" to do the right and profitable Keyword Research for your niche and "How" to place them properly in all the elements of your sites is where you earn your stripes.

Your SEO Strategies Next Step

Fortunately I have put together a step by step guide that will not only walk you through on-page optimization but also how to drive FREE traffic through off page optimization as well.

Remember that Search Engine Optimization is an Investment, not an Expense. Unlike paid ads, the efforts you put in to really optimize your site today will continue to pay off well into the future.

With a proper search engine optimization guide, you can easily dominate search-engines like Yahoo, Google and MSN. Ranking high on search-engines is easy and can be very profitable for your website.

Yoga Clothes for Women

All popular yoga formats such as Ashtanga, Hatha or Bikram are now common names in the West with avid fans and teachers alike. Yoga studios pop up at every corner and there is no dearth of yoga teachers. This has led to the emergence of the yoga accessories market and now now there is the demand for specialized yoga wear. More and more women and seeking to find the perfect yoga pants and tops, and yoga clothes are now fashionable and almost statement wear as they represent a lifestyle choice too.

Yoga clothes for women generally consist of yoga baggy pants or harem pants and easy to slip on tops and yoga vests. Yoga clothing has developed into a stylish range of clothing that actually can be worn outside the studio as well and represents a lifestyle choice. Popular wear includes the statement Harem pants usually made from bamboo and created for extreme comfort yet providing superb fit as well as cover for the studio. Cropped bamboo pants, organic cotton yoga Ashtanga bottoms and Bikram yoga shorts are all popular bottoms. Bamboo harem pants for yoga look incredibly stylish and can be worn outside too with a pair of heels for eco chic. For Bikram yoga for example yoga tank tops or biker shorts are incredibly popular as it allows easy movement plus freedom and ease in the hot and sweaty studio. Made with bamboo fabric it allows for breathability and bamboo is naturally anti bacterial so it makes sure that you stay as comfortable as possible by wicking away the moisture next to your body to the outside the fabric where it can be discharged by the air.

You can move in ease and enjoy your postures in comfort at the same time looking stylish enough to walk out of the studio in the same pair of pants. Yoga clothing has become just that much more versatile. All you need are a couple of yoga tops and bottoms in light neutral easy on the eye colors that you can switch over. Popular yoga wear colors are light beiges, tea rose, browns and anything from the earth palette rather than synthetic.

A lot of yoga wear is made from organic cotton or organic Bamboo which is completely natural and also one of the more sustainable plants on earth. With its soft drape and soft feel it is the chosen fabric for yoga wear. As most enthusiasts prefer something earthy, natural and sustainable, organic bamboo and cotton fit the bill very well for yoga wear.

The feel and touch of bamboo cotton is incredibly soft, it is also a very light fabric and super comfy that once you have it on it becomes almost like second skin.

Good yoga clothes brands will make sure the fabric is always sourced, the clothes are made either in Europe or with fair trade suppliers abroad. A good brand will also promise durability, will offer an organic bamboo and cotton range and will not cost the earth. Although not very cheap, prices should reflect good value too.

Personal Security in the Social Networking Environment

Social Networking has spread like wildfire, and many of these sites are still gathering hordes of new members every day.

Facebook, MySpace, Twitter, Tagged, LinkedIn, YouTube and many others are an automatic must view every time many people sign on to the internet. How safe is your personal information on social networking sites?

Many of these 2.0 web destinations have a common theme, they encourage the sharing of information in one form or another with authorized followers. Granted a lot of the information people share is not harmful, though some can turn out to be very harmful, consider the following

  • The Lori Drew case, where Lori established a false online profile with the intent of bullying her daughters online rival. The rival ended up committing suicide. Lori is in prison. How many other cases like this are out there?
  • Some users make the bad guys job just too easy, by posting things like their social security number in their profile, or even when they register, these sites have no need for your social security number.

These examples are similar in that they are common mistakes.

  • Some things that get posted seem to be very innocent and not dangerous. A recent burglary was facilitated by a young woman who posted her plans to go out one evening on her social networking page. While she was gone thieves broke into her apartment and stop more than $ 10,000 worth of electronic and other equipment. Luckily they overlooked the CCTV equipment that recorded their actions, when the police released the video to the news media one of the young woman's followers recognized the thieves as other registered followers who she knew from high school. This particular incident turned out okay, just imagine though what could have happened if the young woman had come back to her apartment while the thieves were still there!

The above incidents point out some of the things you need to be careful about when interacting with social networks. Aside for authorized followers being able to access the info you post. Think about every way you interact, for example;

  • There are reports of hackers getting into social networking member files and finding information that can help the identify users.
  • A newer attack is the posted false false that attract followers, then the persons behind those profiles will solicit information from those followers.

So what are some of the steps you should take to stay safe on social networking sites?

  • Be careful of what information you provide on profile pages as well on your own page. Your age or birth date, your social security number, your location, your phone number, your email address, your job, your friends or family names, your photo, all could have been used to find information about your real identity.
  • Do not post information about your schedule schedule, your vacation schedule, even your work schedule, if a potential bad guy gets that kind of information, they will know when you are not home.
  • Never respond to invitations to share user names or passwords.
  • Be careful about exposing any personal information unless you know exactly who you are interacting with.